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USE CASE Target

Email Not Displaying Correctly in Gmail: Fix Button Clickable Area Collapse for React Email for eCommerce Campaigns

In eCommerce email marketing, rendering issues directly tank conversion rates and cart recoveries. Product grids, checkout CTAs, and discount banners must display flawlessly to prevent purchase drop-offs. Below is the targeted integration guide to fix Button Clickable Area Collapse inside Gmail App (iOS & Android) templates when using React Email.

Technical Breakdown

Gmail App (iOS & Android) uses the WebKit / Blink which lacks support for standard rendering rules. This causes Button Clickable Area Collapse elements to break or collapse when rendering templates.

React Email Behaviors

React Email relies on compiling CSS parameters dynamically. However, React Email's compiler cannot parse raw MSO conditional comments or VML structures in TSX files directly. Double-check your dynamic product feed blocks. When injecting product loops from your catalog, ensure width sizes are explicitly handled to keep columns from overlapping.

Remediation Code Block

To maintain button structural size and clickable areas, apply paddings to the parent table cell (td tag) rather than the link element, and format the anchor tag style to display: block. In your React Email campaign manager, make sure you configure your links to run via {unsubscribeUrl}.

<table role="presentation" border="0" cellpadding="0" cellspacing="0" style="border-collapse:collapse;">
  <tr>
    <td bgcolor="#6366F1" style="padding: 10px 20px; border-radius: 4px;">
      <a href="{unsubscribeUrl}" style="color: #ffffff; text-decoration: none; display: block; font-family: sans-serif; font-size: 14px; font-weight: bold;">Click Here</a>
    </td>
  </tr>
</table>

Live Code Sandbox Test

Interactive React Email Custom Sandbox

Target Environment: Gmail App (iOS & Android)

How to Deploy inside React Email

1

Copy the fixed VML or table wrapper code block from the remediation box above.

2

Import the standard '<Html>' or '<Container>' primitives. To insert our VML or custom Outlook table markup directly, wrap the raw HTML snippet inside React's 'dangerouslySetInnerHTML' parameter on a div or span.

Targeted Fixes by Use Case & Industry