Email Not Displaying Correctly in Gmail: Fix Broken SVG Image Vectors for SendGrid for eCommerce Campaigns
In eCommerce email marketing, rendering issues directly tank conversion rates and cart recoveries. Product grids, checkout CTAs, and discount banners must display flawlessly to prevent purchase drop-offs. Below is the targeted integration guide to fix Broken SVG Image Vectors inside Gmail Web (Desktop) templates when using SendGrid.
Technical Breakdown
Gmail Web (Desktop) uses the Goog/WebKit Layout Engine which lacks support for standard rendering rules. This causes Broken SVG Image Vectors elements to break or collapse when rendering templates.
SendGrid Behaviors
SendGrid's template parser automatically injects custom style tags that can override inline styles. Always use inline style definitions and define clear target widths. Double-check your dynamic product feed blocks. When injecting product loops from your catalog, ensure width sizes are explicitly handled to keep columns from overlapping.
Remediation Code Block
Always convert logo assets and icons from vector SVG formats into web-friendly PNG or JPG formats. If vector rendering is required, host the SVG on a CDN with an absolute URL and define a PNG fallback utilizing conditional comments. In your SendGrid campaign manager, make sure you configure your links to run via {{{unsubscribe}}}.
<!--[if mso]>
<img src="https://example.com/fallback-logo.png" width="120" height="40" alt="Logo" style="display:block;border:0;">
<![endif]-->
<!--[if !mso]><!-->
<img src="https://example.com/vector-logo.svg" width="120" height="40" alt="Logo" style="display:block;border:0;">
<!--<![endif]-->Live Code Sandbox Test
How to Deploy inside SendGrid
Copy the fixed VML or table wrapper code block from the remediation box above.
Open SendGrid Design Editor, toggle the view mode to Code Editor, or insert a custom 'Code' module block inside your drag-and-drop layout. Drop the corrected code inside the box.